Are customers being purposely misled, or are we just uninformed?
But what do these certifications actually suggest? Do they make guarantees to your consumer or are they just marketing ploys?
this will depend.
you can find lots of both independent and government-regulated official certification stamps food that is decorating within our grocery stores. The fact is anyone can set a group up using its very own logo design and gives to place it on meals. And some food labeling words which have no meaning that is concrete legal meaning (I'm evaluating you, "all-natural").
the writer of a recent NPR tale stood outside a complete Foods store in Washington D.C. and asked consumers when they'd instead buy a carton of eggs labeled "non-GMO" and another tagged "certified organic." These people were torn.
as you consumer place it, "They both sound good;" then she made a decision to buy the item that is non-GMO the certified natural item, solely because it was cheaper. Since it happens, certified organic meals generally speaking are indeed more expensive - but all certified organic meals are, by definition, non-GMO, while non-GMO foods don't need to be organic.
Are customers being purposely misled, then, or are we simply uninformed? The latter is understandable considering the sheer quantity of labels out here;